Shawn Gensch (he/him) is a retail marketing and finance executive with over 25 years of professional experience. Shawn’s consulting business supports clients’ transformation, marketing strategy, creative, brand, media and communication initiatives.
Shawn moved to Arizona in 2015 and served as Chief Customer Officer at Sprouts Farmers Market. Prior to Sprouts, Shawn was SVP, Marketing at Target Corporation, leading paid, owned, and earned media for the enterprise, including media strategy, public relations, events and lifestyle marketing, strategic partnerships, and all traditional, digital, social and direct-to-guest channels. In previous marketing roles at Target, he led Brand marketing, Storewide and Seasonal campaigns, Agency management, and Marketing finance, production and technology teams.
Shawn joined Target as Director, New Business Development in 2003 and was promoted to VP, Product Design & Development at Target Financial Services. He led the de novo start up of Target Bank, serving as the first President for that enterprise. He also led Financial Product Planning and Development and led the design and launch of Target’s debit card product.
Prior to Target, Shawn worked in various roles within structured finance, insurance, banking and consulting, beginning his career with KPMG after earning his bachelor’s degree in accounting from University of Wisconsin–Eau Claire. Shawn was VP, Assistant Treasurer for Green Tree Financial Corporation (Conseco Finance) and led their commercial paper program and asset-based funding conduits, syndicated banking lines and structured-finance securitization across numerous asset classes. Shawn also served as CFO and CEO of Conseco’s bank, Mill Creek Bank in Salt Lake City UT, prior to joining Target.
Shawn served on the board of directors for one•n•ten in Phoenix AZ from 2016 through 2022 and for Avenues for Youth in Minneapolis MN from 2008 through 2016.